STEP 1: WATCH VIDEO

Most games launch to crickets... Yours doesn't have to

We've helped 250+ games build superfan communities and drive sales through strategic video game marketing since 2016.

Worked With:

Black Mesa logo in white with a stylized lambda and an orange S icon on the right.3D text Walkabout Mini Golf with a golf ball behind the text.Meta logo with blue infinity loop symbol and white text on black background.Google logo in blue, red, yellow, and green colors on a black background.Text design with the words READY OR NOT in bold letters, white on black with red lines.Title text reading 'Supermarket Simulator' in bold letters on a gradient green background.White logo with a steaming coffee cup next to the bold text 'Job Simulator'.
Black Mesa logo in white with a stylized lambda and an orange S icon on the right.3D text Walkabout Mini Golf with a golf ball behind the text.Meta logo with blue infinity loop symbol and white text on black background.Google logo in blue, red, yellow, and green colors on a black background.Text design with the words READY OR NOT in bold letters, white on black with red lines.Title text reading 'Supermarket Simulator' in bold letters on a gradient green background.White logo with a steaming coffee cup next to the bold text 'Job Simulator'.

STEP 2: BOOK YOUR SESSION

CURIOUS TO SEE HOW WE CAN HELP YOU GROW YOUR GAME?

Click below to book a complimentary marketing assessment with Natalino to learn more.


DUE DILIGENCE & FAQS

NEED MORE INFO BEFORE BOOKING A CALL? TOTALLY COOL!

Scroll below to find details on the services we provide & games we’ve helped in the past.

"The team has expanded us to social media platforms that we simply wouldn't have had the bandwidth to manage without them... It doesn't feel like we're outsourcing our community to Infernozilla, it feels like they are part of the team."

Adam Engels

CEO, Crowbar Collective

"Walkabout Mini Golf started as a solo project back in 2020, and the growth of the game and the growth of the team wouldn't have been possible without that early support of Infernozilla. They really helped establish and grow the community, and cultivate the vibe as one of the most positive places in VR."

David Wyatt

Head of Communications & Business Strategy, Mighty Coconut

"They have been a total game-changer for our operations…I cannot imagine running this studio without them…I cannot recommend them highly enough to any other studio that is considering bringing them on. Everything from responding to reviews, to troubleshooting support, to marketing and social media ideas - these guys really do everything. It’s absolutely incredible."

Jonathan Cox

COO, EEK! Games

"They provided us with really titanic support in PR, marketing, and community management...I would like to highlight their professionalism and creative support...Infernozilla has always responded promptly to our requests and offered effective solutions for any challenges."

Evgenii "Zhiv" Zhivotovsky

CEO - EXBO, Stalcraft

"For over half a year we've been working with Infernozilla on PR, marketing and community management. I can honestly say it's only been a pleasure. They've been helping us to grow our channels to drive engagement across all platforms and they've been working with our community to activate them. They've been running events, giveaways, campaigns that are really tailor made for what our game is about instead of doing the same cookie cutter approach. They have a wealth of experience that is really hard to have as a small indie studio across a large variety of topics."

Daniel Sproll

CEO/Co-Founder - Realities.io, Puzzling Places

"They came in and took over my Discord, Reddit, Instagram & Twitter. Stuff that I wouldn't of done if I was on my own, or I would've done it at a much more relaxed pace and not of grown as quickly. So now our Discord is getting close to 70 000 people and we have run events, games and community events. The engagement on Twitter and Reddit has been great, and I was really glad I was able to get them to help with the marketing side of things."

TJ "NLT" Townsend

Founder - NLT Media, Treasure of Nadia, The Genesis Order, Lust Epidemic

"We are so incredibly lucky to have had Infernozilla cover us. They have done an amazing job with Community Management, they got onboarded really fast as well. They immediately wanted to play and learn the product as soon as possible. Which helped them generate proper and real social media posts. They gave us strategies for months in advance. They are extremely flexible. We would've been absolutely cooked without Infernozilla"

Andrei Niculescu

Game Designer, Notorious Studios

"Anuj and the team at Infernozilla have been a huge help in managing the promotion of the game... The team has been professional, organized, responsive, and easy to work with throughout the entire process. We always felt like they had our backs."

Scott Haynes

Marketing & Community Manager | VRAL Games Studios

"Infernozilla makes sure I'm consistently getting my game out there and reaching new audiences and I can attest cause we have reached a lot of new people since we've brought them on board since a few months ago. My steam sales are up, big steam sale events are doing better than they ever have, even months after launch now. That allows me to steadily have an income while I work on future releases."

IT Roy

Founder - IT Roy Enterprises, To Be A King

"Infernozilla has been absolutely indispensable when it comes to our social media outreach and management. Especially with our Discord, because we are a small team of 6 people. It's always a good thing to have someone to work with you and your team to help build a community around your game."

Mateus Trigueiro

Co-Owner - Studio Bravarda, Extremely Powerful Capybaras

"They know the VR market very well. They have some great ideas. It's always a pleasure to discuss strategy with them, too. They're energetic, motivated, and they know what they're doing. So it definitely makes a big difference for us."

Médéric Ellul-Gravel

Business Development / PR Manager | Trebuchet Studios

"They also have a great understanding of the Steam platform, which was our main market, and they were able to help us redesign and optimize our Steam pages for 3 of our games which bumped up the sales by a significant amount which was a straight benefit for us. Which also helped us to understand the best way to sell our products."

Vi

Owner - ViNovella Games, Fetish Locator Series (1, 2, and 3) & ViNovella University

"Our Discord went from absolutely not in any way shape or form professional, to very professional immediately. Infernozilla went way above and beyond the call of duty in that regard. Trusting somebody to represent your life's work is a big deal and what I look for is a very human and personal experience, and that is what I got from Natalino."

Enrique Dryere

CEO - Triple.B.Titles, Popup Dungeon

"Many of the players in our Discord server have really enjoyed the community events that Infernozilla has put a lot of hard work into, which is something I especially appreciate...Everyone that we've been working with at Infernozilla has been extremely professional, which has made marketing Strayed a much more enjoyable experience. The team has also been extremely supportive of our goals and has had very responsive communication."

Jordan London

Co-Founder, Crustacean Interactive, Strayed VR

"There was never a moment where we had to come up with our own ideas. Well of course we did, but the creative side in engaging this new market by Infernozilla was really great until this point. We are really happy we took the chance with this collaboration. All I can say is really great work, and the team at Infernozilla has been extremely nice and the team we've been working with is perfectly awesome and an overall great experience."

Christian Wagenfeldt

Founder & CEO - Candy Valley Network, Wild Life

"Nat and the team…are literally an extension of our team and have been nothing but professional, cheerful, energetic and creative...They (Infernozilla) are thoughtful, they bring new ideas to the table, and are a delight to work with. You couldn't ask for a better team to help with critical consumer-facing functions."

Chris Olson

Co-Founder - The Meta, KovaaK's

"Since partnering with Infernozilla and Trivia Crack World, our social media presence has skyrocketed. We've seen a 50% increase in our followers and engagement rates. Their strategic content planning and direction had made a huge difference for us...The professionalism, support, and responsiveness we've received from the Infernozilla team have been outstanding...This collaboration has truly been transformative for us."

Miguel Netto

Global B2B & Commercial Manager, Aramex, Trivia Crack World

“They’ve also really helped us do a lot with a little. They’ve really helped us make the most out of our content while increasing engagement. They’ve helped us run giveaways, create graphics for special sales, and arrange collaborations with other Game Developers such as Steam bundles which led to an increase in sales. They are always very responsive and willing to adapt things to our own style and preferences.”

Jay

Co-Creator - Septcloud, The Seven Realms

"The success behind the marketing for our game would not have been possible without Infernozilla. They helped us in every facet of the game from social media presence... community engagement... reaching out to our community and really just being vocal... These guys are super professional and really just great people to work with."

Steven Rogers

Founder, 4th Wall Breakers, CoasterMania

"I went out to GDC and met up with a whole bunch of different marketing/PR companies and really Infernozilla stuck out as being the best. Mainly because of their intentional "no BS" approach. They seemed very honest, direct and didn't try to make me feel like an idiot or make stuff up. So we signed up with them and our relationship with them has developed really nicely. And from there they kinda operate as part of our team really. We have a Discord chat with them and talk with them most days. They feel like an honest, intelligent and experienced partner to work with in that area."

Paul Tapper

Founder & CEO - Fruity Systems, Space Salvage

"Working with [Infernozilla] was straightforward and efficient...They also took care of ads on platforms such as Facebook, Reddit, Google. They also managed most of the communication on that front as well...The communication was very steady and they were always available because there was someone from different timezones. We had a message ASAP...Overall it was a really smooth process and we really appreciate their support."

Mikail Karaca

Game Designer & Community Lead, Altereyes, BIGSHOTS

"Big thanks to Anuj, Paulo, and Ozan from Infernozilla. They helped us a lot with the launch of Undead Citadel 2... They were always quick to reply, full of ideas, and easy to work with. The launch went great! More sales, more hype, and a stronger VR community around the game. If you are making a game, especially in VR, I totally recommend them."

Daniel Solís

Co-founder, Dark Curry S.L., Undead Citadel

"Working with Infernozilla has been an absolute game-changer for our project. From Day 1, the team not only demonstrated deep expertise in the game, PR, and marketing, but also genuine passion for helping indie studios like ours... If you're serious about getting your game in front of the right audience, Infernozilla is the partner you want by your side."

Alexander Bakhtin

Founder, 4Players Studio, Retronika

MARKETED games you’ve
probably heard of

ABOUT INFERNOZILLA

About Our Video Game Marketing Agency

Five diverse video game characters with weapons stand above the word INFERNOZILLA amid fiery effects.

Operating since 2016, Infernozilla is an award-winning video game marketing agency based in Dallas, Texas. With over 54 diverse team members globally, we've helped market more than 250+ games, from indie gems to titles from Google, Meta, and WeMade.

Our portfolio spans FPS, Strategy, Simulators, Free-to-play, Puzzle, VR, Adult and more. We bring decades of combined experience to grow exceptional games, building the audiences and engaged communities they deserve.

Video game exhibition booths with vibrant game posters and monitors for Super Market Simulator and others.
Group of smiling diverse people wearing black shirts and orange badges posing in front of a flame logo backdrop.

You got that community boom happening? Or perhaps you're looking for that boom to happen? Either way, we're here to handle it all from Discord and Steam to Reddit and beyond. We'll build hardcore fans into volunteer staff, spark excitement through online events, and be there when things get tough with crisis comms or negative reviews. Been there, done that, nailed it.

Complete Video Game Marketing Services

Gaming Marketing Strategy

Every successful game needs a comprehensive gaming marketing approach:

Custom Marketing Plans

Tailored strategies based on your game's unique strengths

Steam Wishlist Building

Tactics engineered to trigger the Steam algorithm and accelerate wishlist growth; giving your game more visibility where it counts.

Launch Campaigns

Proven frameworks from 250+ game launches; our campaigns build momentum and drive day-one visibility where it matters most.

Post-Release Sustainability

Ongoing engagement to maintain and grow your player base

Community and Social Media Growth

Looking to build a thriving game community? Our team handles daily engagement across Discord, Forums, Steam, Reddit, Patreon, and more, turning casual players into superfans.

Discord Management

Build and grow discord servers that convert players into community advocates.

Social Media for Games

Tailored content strategies across TikTok, Twitter, Instagram, and Facebook.

Community Building

The foundation of successful marketing campaigns.

Reddit strategies and Patreon growth

Unlock more growth utilizing advanced Reddit strategies.

Gaming Influencer Agency Services

As a specialized gaming influencer agency, we connect your game with the perfect content creators:

Custom Influencer Outreach

Targeted lists of content creators matched to your specific game

Game Influencer Campaigns

Both paid and organic strategies to maximize coverage

Influencer Relationship Management

Ongoing partnerships that deliver long-term value

Performance Tracking

Measure real results from your influencer investments

Video Game PR Services

Our gaming PR experts secure meaningful coverage with deep industry connections:

Press Release Development

Compelling stories that gaming journalists want to cover

MEDIA OUTREACH

27+ years of PR expertise and media ties with IGN, PC Gamer, Kotaku, and more.

Review Distribution

Strategic coordination to get your game reviewed by key media and influencers

Crisis Communications

Protection for your game's reputation when challenges arise

Get Your Free Marketing Consultation

Video Game Marketing FAQs

What exactly does Infernozilla do?

We serve as your fractional marketing department, either expanding your existing in-house team or serving as your sole marketing solution. Our clients call us "an extension of our team," "publisher light," and "our marketing department." We handle community management, social media for games, influencer outreach, gaming PR, and grassroots marketing, all tailored to your specific game.

Do you work with small indie games?

Absolutely! We work with games ranging from solo developer projects to titles from large companies like Google and Meta. Our pricing is custom-tailored to be indie-friendly while delivering professional results.

How is this different from hiring our own marketing person?

For less than the cost of one full-time U.S.-based employee, you get a dedicated team of three specialists (Marketing Manager, Community Manager, Social Media Manager) plus support from our graphics and influencer departments. That's a complete video game marketing solution without the overhead.

What if we already have some marketing in place?

Perfect! Many of our mid/large-sized clients have existing internal staff, publishers, or agencies. We expand those resources to cover multiple facets of gaming marketing, filling gaps and amplifying what's already working.

How quickly will we see results from your marketing?

While every game is different, we've helped games grow their wishlists by tens of thousands in under a week, build Discord servers from scratch to 300,000+ members, and secure coverage on major sites like PC Gamer and IGN. Our strategies focus on both short-term wins and long-term community building.

What makes you different from other gaming PR agencies?

Most PR agencies stop at press. We don’t. PR alone won’t grow your game, but integrated with a full marketing strategy, it becomes powerful. We offer complete game marketing, not just PR. Community, content, strategy, we do it all, and we do it in sync with your team.

Get Started With Video Game Marketing Today.

A great game without an audience is no game at all. Let's build the community your game deserves with proven strategies.

Get Your Free Marketing Consultation

*We're excited to learn about your project, provide gaming marketing advice, and tell you more about how Infernozilla can help.