STEP1: WATCH VIDEO

Most games launch to crickets... Yours doesn't have to

We've helped 200+ games build superfan communities and drive sales through strategic video game marketing since 2016.

Worked With:

Black Mesa logo in white with a stylized lambda and an orange S icon on the right.3D text Walkabout Mini Golf with a golf ball behind the text.Meta logo with blue infinity loop symbol and white text on black background.Google logo in blue, red, yellow, and green colors on a black background.Text design with the words READY OR NOT in bold letters, white on black with red lines.Title text reading 'Supermarket Simulator' in bold letters on a gradient green background.White logo with a steaming coffee cup next to the bold text 'Job Simulator'.
Black Mesa S logo with lambda symbol replacing the letter A on a black background.Logo reading Walkabout Mini Golf in bold yellow and orange letters over a large golf ball.Meta brand logo with a blue infinity loop symbol followed by the word Meta in white letters.Google logo with letters in blue, red, yellow, and green colors on a black backgroundText graphic displaying the words READY OR NOT in bold white letters with a red line through it.Text reading 'Supermarket Simulator' in stylized font on a green gradient background.White logo of a steaming coffee mug followed by the text 'Job Simulator.'

STEP 2: BOOK YOUR SESSION

CURIOUS TO SEE HOW WE CAN HELP YOU GROW YOUR GAME?

Click below to book a complimentary marketing assessment with Natalino to learn more.


DUE DILIGENCE & FAQS

NEED MORE INFO BEFORE BOOKING A CALL? TOTALLY COOL!

Scroll below to find details on the services we provide & games we’ve helped in the past.

"Walkabout Mini Golf started as a solo project back in 2020, and the growth of the game and the growth of the team wouldn't have been possible without that early support of Infernozilla. They really helped establish and grow the community, and cultivate the vibe as one of the most positive places in VR."

David Wyatt

Head of Communications & Business Strategy, Mighty Coconut

"They have been a total game-changer for our operations…I cannot imagine running this studio without them…I cannot recommend them highly enough to any other studio that is considering bringing them on. Everything from responding to reviews, to troubleshooting support, to marketing and social media ideas - these guys really do everything. It’s absolutely incredible."

Jonathan Cox

COO, EEK! Games

"The team has expanded us to social media platforms that we simply wouldn't have had the bandwidth to manage without them... It doesn't feel like we're outsourcing our community to Infernozilla, it feels like they are part of the team."

Adam Engels

CEO, Crowbar Collective

"They provided us with really titanic support in PR, marketing, and community management...I would like to highlight their professionalism and creative support...Infernozilla has always responded promptly to our requests and offered effective solutions for any challenges."

Evgenii "Zhiv" Zhivotovsky

CEO - EXBO, Stalcraft

"For over half a year we've been working with Infernozilla on PR, marketing and community management. I can honestly say it's only been a pleasure. They've been helping us to grow our channels to drive engagement across all platforms and they've been working with our community to activate them. They've been running events, giveaways, campaigns that are really tailor made for what our game is about instead of doing the same cookie cutter approach. They have a wealth of experience that is really hard to have as a small indie studio across a large variety of topics."

Daniel Sproll

CEO/Co-Founder - Realities.io, Puzzling Places

"We are so incredibly lucky to have had Infernozilla cover us. They have done an amazingjob with Community Management, they got onboarded really fast as well. They immediatelywanted to play and learn the product as soon as possible. Which helped them generate proper and real social media posts. They gave us strategies for months in advance. They are extremely flexible. We would've been absolutely cooked without Infernozilla"

Andrei Niculescu

Game Designer, Notorious Studios

MARKETED games you’ve
probably heard of

ABOUT INFERNOZILLA

About Our Video Game Marketing Agency

Five diverse video game characters with weapons stand above the word INFERNOZILLA amid fiery effects.

Operating since 2016, Infernozilla is an award-winning video game marketing agency based in Dallas, Texas. With over 50 diverse team members globally, we've helped market more than 200+ games, from indie gems to titles from Google, Meta, and AMC.

Our portfolio spans Fps, Strategy, Simulators, Free-to-play, Puzzle, VR, Adult and more. We bring decades of combined experience to grow exceptional games, building the audiences and engaged communities they deserve.

Video game exhibition booths with vibrant game posters and monitors for Super Market Simulator and others.
Group of smiling diverse people wearing black shirts and orange badges posing in front of a flame logo backdrop.

You got that community boom happening? Or perhaps you're looking for that boom to happen? Either way, we're here to handle it all from Discord and Steam to Reddit and beyond. We'll build hardcore fans into volunteer staff, spark excitement through online events, and be there when things get tough with crisis comms or negative reviews. Been there, done that, nailed it.

Complete Video Game Marketing Services

Gaming Marketing Strategy

Every successful game needs a comprehensive gaming marketing approach:

Custom Marketing Plans

Tailored strategies based on your game's unique strengths

Steam Wishlist Building

Tactics engineered to trigger the Steam algorithm and accelerate wishlist growth; giving your game more visibility where it counts.

Launch Campaigns

Proven frameworks from 200+ game launches; our campaigns build momentum and drive day-one visibility where it matters most.

Post-Release Sustainability

Ongoing engagement to maintain and grow your player base

Community and Social Media Growth

Looking to build a thriving game community? Our team handles daily engagement across Discord, Forums, Steam, Reddit, Patreon, and more, turning casual players into superfans.

Discord Management

Build and grow discord servers that convert players into community advocates.

Social Media for Games

Tailored content strategies across TikTok, Twitter, Instagram, and Facebook.

Community Building

The foundation of successful marketing campaigns.

Reddit strategies and Patreon growth

Unlock more growth utilizing advanced Reddit strategies.

Gaming Influencer Agency Services

As a specialized gaming influencer agency, we connect your game with the perfect content creators:

Custom Influencer Outreach

Targeted lists of content creators matched to your specific game

Game Influencer Campaigns

Both paid and organic strategies to maximize coverage

Influencer Relationship Management

Ongoing partnerships that deliver long-term value

Performance Tracking

Measure real results from your influencer investments

Video Game PR Services

Our gaming PR experts secure meaningful coverage with deep industry connections:

Press Release Development

Compelling stories that gaming journalists want to cover

MEDIA OUTREACH

27+ years of PR expertise and media ties with IGN, PC Gamer, Kotaku, and more.

Review Distribution

Strategic coordination to get your game reviewed by key media and influencers

Crisis Communications

Protection for your game's reputation when challenges arise

Get Your Free Marketing Consultation

Video Game Marketing FAQs

What exactly does Infernozilla do?

We serve as your fractional marketing department, either expanding your existing in-house team or serving as your sole marketing solution. Our clients call us "an extension of our team," "publisher light," and "our marketing department." We handle community management, social media for games, influencer outreach, gaming PR, and grassroots marketing, all tailored to your specific game.

Do you work with small indie games?

Absolutely! We work with games ranging from solo developer projects to titles from large companies like Google and Meta. Our pricing is custom-tailored to be indie-friendly while delivering professional results.

How is this different from hiring our own marketing person?

For less than the cost of one full-time U.S.-based employee, you get a dedicated team of three specialists (Marketing Manager, Community Manager, Social Media Manager) plus support from our graphics and influencer departments. That's a complete video game marketing solution without the overhead.

What if we already have some marketing in place?

Perfect! Many of our mid/large-sized clients have existing internal staff, publishers, or agencies. We expand those resources to cover multiple facets of gaming marketing, filling gaps and amplifying what's already working.

How quickly will we see results from your marketing?

While every game is different, we've helped games grow their wishlists by tens of thousands in under a week, build Discord servers from scratch to 300,000+ members, and secure coverage on major sites like PC Gamer and IGN. Our strategies focus on both short-term wins and long-term community building.

What makes you different from other gaming PR agencies?

Most PR agencies stop at press. We don’t. PR alone won’t grow your game — but integrated with a full marketing strategy, it becomes powerful. We offer complete game marketing, not just PR. Community, content, strategy — we do it all, and we do it in sync with your team.

Get Started With Video Game Marketing Today.

A great game without an audience is no game at all. Let's build the community your game deserves with proven strategies.

Get Your Free Marketing Consultation

*We're excited to learn about your project, provide gaming marketing advice, and tell you more about how Infernozilla can help.